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The EmuMagic™ Logo is More Than Just A
Cute Drawing. It is Filled With Australian Aboriginal Lore, Culture, and
Legend. Aboriginal
lore is based upon the Dream World and the Dream Time is centered upon the
Emu. The strange, unique and nomadic,
solitary bird that roams throughout
Aboriginal
life is depicted in picture grams as being a triangle. All life centers on the three points of the
triangle: The Human World; The Physical World and The Sacred World.
The Human World Contains 1. The Capacity To Adapt 2. The Rules of Behavior: i. Secrecy ii.
Who You Can Marry iii. Who Is Responsible For Owning and
Taking Care Of Places 3. People 4. Ceremonies: i. Story Telling ii.
Singing iii.
Dancing iv.
Painting V.
Teaching 5. Family Relationships The Physical World Contains 1. The Sky i. Stars ii.
Moon iii.
Sun 2. The Land i. Trees ii. Waterholes iii. Rocks 3. The Animals The Sacred World Contains 1. Law i. God’s Law ii.
Differs from White Law in that it Cannot Change 2. Punishment 3. Increased Care of Country 4. Stories 5. Healing 6. Seeing The Future 7. Explaining The World (Seven Sisters) i. Creation ii. Destruction iii. Change iv.
Relationships From This
Aboriginal Philosophy the EmuMagic™ Logo Is
Derived
Herein, The Emu is
centered upon the Arid Plain surrounded by the points of The Human World, The
Physical World and The Sacred World which rely upon the Emu for survival. We call our
products EmuMagic™ because of the interconnection of The Human World, The
Physical World and The Sacred World Which the Aborigine refers to as Dream
Time or the “Time of Magic”. |